How Taylor Swift is Selling Albums Millions of Albums When Other Artists Struggle Sell Records
Taylor Swift surprised the world when she suddenly dropped her eighth studio album ‘Folklore’ seemingly out of the blue in late July. Written and produced while in isolation during the COVID-19 pandemic, the record has quickly garnered attention leading the 30-year-old pop star to achieve impressive feats again.
‘Folklore’ Sells a Million
At a time when people are buying fewer and fewer albums, Swift managed to sell over one million records just on the first day of its release. This becomes even more noteworthy as the singer didn’t do much promotion for ‘Folklore’ ahead of its launch.
So far, the album has now moved over two million copies in its first week and reached the number one spot on the Billboard 200 chart. ‘Folklore’ is her seventh consecutive album to debut atop the chart.
It has also nabbed the number one spot on similar charts in the United Kingdom, Norway, and Australia. Aside from being commercially successful, ‘Folklore’ also received critical acclaim scoring positive feedback from publications like Pitchfork, Rolling Stone, and Consequence of Sound. Before Swift’s launch, the only artists to sell a million albums in 2020 were The Beatles and BTS.
Rise to Pop Stardom
This kind of success isn’t new for Swift though. Her debut, self-titled album was a chart-topper as well when it was released in 2006. While she began as a country singer, the ‘Teardrops on My Guitar’ singer eventually made the transition to pop and became a bona fide star.
Swift notably managed to garner the attention of fans who weren’t your typical country music listeners. By her fourth studio album, ‘Red’ her music became a regular fixture on top 40 radio stations.
Over a decade since she first burst into the scene, the singer-songwriter continues to pull in impressive numbers without signs of stopping soon.
So, what does Swift have that her fellow pop stars don’t? As some of her fans theorize, it’s all about her hitting the sweet spot in having both a big diehard fanbase and a more casual one. These fans would usually buy anything she puts out even at a short notice like she did with ‘Folklore’.
While either one would’ve made her album a resounding success, having both enabled her to pull in numbers her contemporaries can’t. It also certainly helped that she managed to keep her country music listeners even as she made the transition to pop making her backing fanbase even larger. Of course, Swift’s musical talents can’t be ignored. She has won numerous accolades for her songwriting as well.
More in Culture
Eva Longoria’s Desperate Move to Sell Mulholland Drive Home at an Incredibly Low Price Will Leave You Speechless
If there is one takeaway from the current crisis, it is that one virus can ruin everything. Schools, shops, restaurants, and malls have all...April 5, 2021
Tom Hanks and Rita Wilson Detail Their Scary Experience with COVID-19
By merely watching TV, scrolling social media feed, and looking at the trending topics on Google, you’ll immediately get a glimpse...April 5, 2021
You Won’t Believe How Much the Cast of General Hospital Makes Per Episode
A Guinness World Record holder for being the longest-running soap opera in the United States, General Hospital has been gracing our televisions since...April 5, 2021
Kevin Jonas’ Wife is a Successful Entrepreneur – Get to Know the Jewellery Designer
All the Jonas Brothers are happily married, but among the three artists, Kevin’s wife is relatively the most low-key. While Priyanka Chopra and...April 3, 2021
Good Balance Helps You Live Longer, Here Are 5 Easy Ways to Improve Stability
Have you ever seen a cat walking gracefully down a narrow ledge and thought to yourself: how do they do it,...April 3, 2021
How to Make Homemade Oat Milk with Just 4 Simple Ingredients
Nowadays, there are more vegan and dairy-free food options available in the market than ever before, thanks to the cruelty-free trend promoted...April 3, 2021
Madonna’s SHOCKING Coronavirus Revelation, Plus More Stars Affected by the Pandemic
The truth about the coronavirus is that it is highly contagious but isn’t always deadly. Some who are struck hard require...March 30, 2021
This May be Kristen Bell’s Most Honest Parenting Advice to Date, and It Totally Makes Sense
Parenting is a journey that’s both rewarding and terrifying, and one of the people who aren’t afraid to admit that is...March 30, 2021
Meghan Markle’s Favorite Banana Bread Recipe Has an Unexpected Twist
Comfort food sales have unsurprisingly soared at this stressful time and although you might be tempted to order a dessert, why...March 30, 2021